The Steigenberger City Hotels Team was to be seen on the winners' rostrum no less than three times at the 28th HSMA Marketing Awards ("SAM'") in Rust on 11 May 2006. Steigenberger took first place in the "Communication" and "Distribution" categories for the "Heart of Dresden" and "Best Available Rate / Best Price Guarantee" campaigns. In the "Big SAM", the Steigenberger Team under Marcus Bernhardt, Head of the City Hotels Division, took second place with the "Certified Conference" campaign.
1st place in the "Communication" category at the 2005 HSMA Award: the Team of the InterCityHotel GmbH occupied the top step of the winners' rostrum at the 27th HSMA Marketing Awards ("SAM") in Rust on 3 June 2005. With the "Peaceful Evolution" campaign, InterCityHotels took 1st place against 30 competitors in the "Communication" category for the best business campaign in the hotel sector, 2004/2005.
Steigenberger Hotels AG is the best hotel group in Germany according to the readers of "Business Traveller" magazine. For the second time, they voted Steigenberger into first place of the coveted "Business Traveller Award" and rewarded the group for its outstanding quality and excellent service.
On 12 July 2005, the Steigenberger Airport Hotel in Frankfurt became the first hotel in Germany to be awarded the "Certified Conference Hotel" seal of quality. Founded by the VDR, DGVM and GCB associations, the certificate defines standards for conference hotels and makes choosing a hotel easier for conference organizers. Steigenberger Hotel Group plans to have 40 more hotels certified in the near future.
Steigenberger Hotels AG took second place in the "Best Hotel Chain of the Year" category in the Travel Star Award, the most renowned honour bestowed by the Swiss tourist industry. The award is based on a representative poll of over 700 Swiss travel agents, who gave Steigenberger 232 out of 300. Besides the number of recommendations by travel-agency employees, decisive factors in the assessment include their opinions on guest services offered by Steigenberger Hotels and their opinion of the quality of service for travel agents. The Travel Star Award is awarded annually by the Swiss trade magazine for tourism, "Travel Inside".
For the sixth time, readers of "Business Traveller" frequent flyer magazine have awarded one of Germany's most coveted travel distinctions, the "Business Traveller Award" to Steigenberger Hotels AG as the "Best Hotel Group in Germany". In 2002, around 3,000 readers participated in the traditional autumn survey and put Steigenberger in first place for friendly and expert service.
In 2001, the principal shareholders of the Steigenberger Hotels AG, Anne-Marie Steigenberger, Christine Steigenberger-Woeller, Claudia Steigenberger-Loulakis and Bettina Steigenberger, as well as Chairman of the Board of Directors, Karl A. Schattmaier, were voted "Hotelier of the Year" by the Deutscher Fachverlag publishing group, Frankfurt, and NGZ business magazine. This award not only honoured the family tradition but also the modern management and the visionary corporate strategies, which have been implemented and cultivated by both the family and the Board of Directors for many years.
Besides the "Hotelier of the Year" award, Steigenberger Hotels AG also received the Travel Star Gold Award of the Swiss travel industry for the second year running, as the best hotel chain of the year. The Travel Star Award, the most renowned award of the Swiss Tourism Industry, is awarded every year in the category "Hotel Chains" by the Swiss journal for tourism, "Travel Inside". The decisive factors for this award are, beside the number of recommendations by travel-agency employees and the hotel service for guests, how the hotel chain works together with travel agencies, for which Steigenberger received 220 out of 300 points.


